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    What is HubSpot?


    HubSpot is an all-in-one marketing and sales platform, designed to assist you with marketing automation and sales automation processes, from social media marketing and content management to analytics and reporting, search engine optimisation and email marketing.

    In today’s fast paced world, truly effective marketing and sales activity needs to be completely aligned to incorporate a clear set of methods and channels to attract, track, manage, qualify and nurture your leads. The buyers of today (your prospects) have more channels than ever - social and traditional - through which they can interact with your business. However, the mistake is to think that these channels only operate individually, when in fact they are all part of a whole, larger process.

    To create a marketing and sales methodology that actually works, alignment across all marketing and sales channels is key to a consistent and successful approach.

    HubSpot is a platform that enables you to maximise and refine your marketing and sales activity, using Inbound Marketing to generate more leads and sales through your website. While simple and straightforward, it also houses some powerful analytical options and advanced tools to help you create more sophisticated campaigns.

    In addition, HubSpot can be integrated alongside your existing CRM platform, such as: Salesforce, SugarCRM, Microsoft Dynamics and many others - providing you with a comprehensive set of tools to assess, manage and rectify your business’ marketing and sales activities.


    HubSpot Diamond Partner UK

    How can we help you with HubSpot?

    The Asia-Pacific (APAC) region is undergoing a period of incredible growth. China, Japan, Singapore – these countries have quickly become prime locations for businesses looking to expand internationally and penetrate the APAC market.

    Statistics from the International Monetary Fund show that the APAC region continues to be the world leader in growth and shows no signs of slowing down. The growth of digital within the APAC region is well documented – digital connectivity within the region has reached 47% and digital adoption continues to grow.

    Of the countries in the APAC region, however, Singapore has become the most attractive option for businesses looking to expand into Asia. Singapore’s strategic location, high-level digital infrastructure, technological growth and adoption of online technology has made it an incredibly attractive location for start-ups and SMEs looking to market to a wider audience.

    However, even with its growth, affordability and amazing business prospects, brands and businesses in Singapore are struggling to reach and understand their customers due not only to a lack of knowledge around digital technologies and their capabilities, but also because of a lack of understanding of the APAC marketplace.

    With this considered, in order to succeed in Singapore – and the APAC region – brands and businesses need to understand the marketplace and how to engage with prospects. Marketing in Singapore can be very challenging – but by working with someone who understands the intricacies of the marketplace, success can be achieved.


    B2BML HubSpot Singapore

    How can we help?

    As the largest, most accredited and first HubSpot Diamond Partner in both Singapore and the UK, we know exactly how to market your business across the APAC region.

    Our Singapore office is our regional headquarters and allows us to extend our services across the Asia-Pacific region, support existing and new international clients, and drive business growth. In addition to full-service digital marketing support, through our sister agency – Be Found Online International – we can provide search marketing expertise and consultancy.

    Our Singapore office is overseen by our Vice President, Asia, Georgiana Verdonk Sim – who has many years of experience in digital marketing and has worked across all three continents in various business roles.

    From our Singapore office, we provide day-to-day HubSpot support, implementation, web design and build, training, reporting, consultation and Inbound Marketing assistance. Our team of highly-accredited HubSpot experts will support you with your Inbound Marketing programmes and campaigns. We work together with our clients to help them realise their marketing and sales objectives, as well as help them to generate more revenue for their business through Inbound Marketing and HubSpot.

    Looking for some help?

    Talk to a consultant about HubSpot 

    Find out more about our HubSpot Services

    Complete the form on the right-hand side to book a free consultation with one of our HubSpot Account Managers. During this consultation we will discuss your current marketing set-up, as well as looking at how you are planning to implement HubSpot. No commitment. No obligation. Just a 30 minute free consultation and a chance for you to ask questions.

    Frequently Asked Questions

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    How much does it cost to onboard HubSpot?

    If you onboard HubSpot directly with HubSpot support, the cost of the implementation ranges from £420 to £3,500 based on HubSpot package you'll be using and level of service you require.

    The B2B Marketing Lab offers HubSpot onboarding and setup for the same price, but with additional face-to-face support, knowledge and guidance.

    Why use a HubSpot partner over onboarding with HubSpot directly?

    The HubSpot onboarding process is very product focused and homework orientated, all support is provided via telephone or webinar training. The B2BML team of HubSpot experts provide on-site support wherever required and constant online back up and problem solving.

    We know what actually works and doesn't work in a practical environment as well as being able to provide content creation, design & layout and Marketing campaign best practice guidance. 

    How long does it take to onboard HubSpot?

    Depending on the size of the portal you are implementing, and the complexity of your setup, onboarding HubSpot usually takes 3 months or less. 

    Our usual recommendation is to implement the software and build your programme plan over a 3 month period, we would then recommend an ongoing optimisation and improvement programme to run over the following 9 months to ensure you are getting the absolute best from your platform and campaigns with all of your costs spread equally over a 12 month period.

    How much stuff needs to 'get done' to onboard HubSpot?


    As part of our onboarding services, we'll provide you with a bespoke, detailed Gantt chart planner which outlines every task that needs to be completed mapped against expected time frames. We share this with you and update on a frequent basis to ensure the programme is on track.

    Surely I can onboard myself?

    HubSpot requires an onboarding programme to ensure the success of the software. You can onboard yourself of course, but why not work with someone who's done it numerous times before?

    Experienced HubSpot partners are aware of the programme pitfalls and likely stalling points of the onboarding process so can help to simplify and speed up the process.

    For more information on this, download our eBook 'Five Reasons to use a HubSpot Platinum Partner' now.


    Can we include HubSpot training within the onboarding?

    Of course! 

    As part of our HubSpot onboarding we include face-to-face classroom training for your marketing team. This training session will equip your marketing team with a good understanding of the fundamentals of Inbound Marketing and how to make the most of the HubSpot toolset.