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    Last Modified: May 30 2018

    The B2B Marketing Lab (B2BML) Privacy Statement


    Your personal data – what is it? 

    Personal data relates to a living individual who can be identified from that data. Identification can be by the information alone or in conjunction with any other information in the data controller’s possession or likely to come into such possession. The processing of personal data is governed by the General Data Protection Regulation 2016/679 (the “GDPR”). B2BML are involved in the processing and control of your information, and are referred to in this privacy statement as ‘we’.


    How did we come by your personal information and why? 

    Some of your data may have been collected directly from you or a colleague, or from a publicly available resource. We may have used a number of resources to collect separate pieces of personal information, ie. while researching our target audience, we may have collected your first and last names from one resource and another category of personal data from another resource. While acquiring this data we are looking for the appropriate job roles/functions within organisations we wish to communicate and engage with and whose responsibility it might be to procure our products and services.


    How do we process your personal data? 

    We may contact you via email or telephone to discuss potential work related opportunities, but only in connection with work related matters and never personal matters. We do not hold or store any information which could identify you outside your place of work. We may store your first and last name as well as your job role and email address. We do not share this information with anybody outside the service providers contracted to assist us with this processing. 


    How Long will we keep your information? 

    If we have an ongoing engagement between our organisations then we may store this information for as long as we need to communicate with you effectively. Should we fail to engage or engagement ceases for whatever reason then it is our policy to delete your information after 24 months.

    As part of our commitment to ‘data transparency’ and in compliance with the general data protection regulation, access and management of the information we hold for you has been made simple for you to control using the tools available to you below.


    If you have any questions on how we control or process your data please contact us at info@b2bml.com.